Friday April 26, 2024
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Mayor Fischer announced today that Develop Louisville’s Office of Advanced Planning has issued a Request For Proposal for the creation of a new Smoketown neighborhood plan. This neighborhood plan is expected to be complete by the end 2019 and is an update to the current Smoketown/Shelby Park Neighborhood Plan, which was adopted in 2002.

A neighborhood plan offers the community an opportunity to be proactive, to establish neighborhood goals, and to coordinate with public and private investment. Residents and businesses will be engaged throughout the process and are directly involved in creating the plan. The planning process allows a neighborhood to build shared values, goals, and objectives for the future of Smoketown. Staff will work with neighbors to emphasize the CHASE principles—connected, healthy, authentic, sustainable, and equitable.

“Louisville’s renaissance is spread across our city, particularly in our edge neighborhoods like Butchertown, Portland, Russell, and Smoketown, to name a few,” Mayor Greg Fischer said. “Neighborhood plans are a key for implementing the community’s vision. Updating the vision for the Smoketown neighborhood is critical to set a course for the neighborhood that embraces its history and prepares for future growth that includes current Smoketown residents and businesses.”

“Smoketown is a neighborhood filled with excited neighbors that I know are looking forward to making plans for the future of their neighborhood,” said District 4 Councilwoman Barbara Sexton Smith. “This process will allow the neighborhood to have a voice and a unified vision moving forward for future public and private investment in Smoketown.”

The Smoketown neighborhood, located southeast of downtown, is bordered by Broadway, South Floyd Street, East Kentucky Street, and Beargrass Creek. With much recent and upcoming public and private investment in the surrounding neighborhoods, this is an appropriate time to connect with residents and discuss the future of their neighborhood. Once the neighborhood plan is complete and adopted by Metro Council, it will be used as a guiding document for future public and private investment.

Community engagement will begin in 2019. The neighborhood plan is expected to be complete by the end of 2019.

Photo: Louisville Metro Department of Public Health and Wellness

New billboards featuring area residents and students from Meyzeek Middle School will run in Louisville’s Smoketown neighborhood from April through June.  The What’s your WHY? Campaign is the brainchild of IDEAS xLab and the Louisville Metro Department of Public Health and Wellness. The campaign is designed to counter the negative imagery and advertising for unhealthy products often found in urban neighborhoods and encourages residents to manage their diabetes and to quit smoking.

“Our 2017 Health Equity Report highlights that root causes such as the built environment and neighborhood development deeply impact how healthy you will be and how long you will live,” said Dr. Sarah Moyer, director of the Louisville Metro Department of Public Health and Wellness.  “We are happy to be working with IDEAS xLab on this campaign.  The campaign focuses on what local people have done to accomplish personal goals and improve their health. Neighborhood residents and students are using positive advertising to take ownership of their own health and begin to change the conversation in their community.”

Josh Miller, Co-Founder and Chief Operating Officer of IDEAS xLAB served as the campaign photographer. “We’ve seen from the literature that just as lead puts an environmental toxin into the environment, negative, concentrated outdoor advertising can put a social toxin into the environment based on the content is promotes,” he said. “As our third campaign, we continue to lift up an intergenerational set of faces and voices who represent the positive aspects of our neighborhood and remind people that ‘Smoketown is worthy!”

The Justice League, a group of students from Meyzeek Middle School, appears in some of the advertising.  Hannah Duke of IDEAS xLab who helped organize the group said, “The Justice League students from Meyzeek Middle School are such a bright representation of the future.  That future means that everyone should have the opportunity to live a healthy life – mind, body and soul. I’m proud that these students are vocal and ready to create change and challenge others to do the same.”

To learn more about the What’s your WHY? campaign, attend the launch of the Year of Arts, Healing, and Action on April 13, when artist Hannah Drake will present the new campaign and ideas behind its creation.

Learn more visit: http://www.ideasxlab.com/aha  Visit QuitSmokingLou.com for help quitting smoking or call 502-574-6333 for more information on Diabetes Resources in Louisville.

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